MixModeler Docs
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  • Home
  • Documentation
  • API Reference
  • Changelog
  • Help Center
  • Getting Started
    • Introduction to MixModeler
    • What is Marketing Mix Modeling?
    • Quick Start Guide
    • System Requirements
  • CORE CONCEPTS
    • Marketing Mix Modeling Theory
    • Saturation Curves & Diminishing Returns
    • Adstock & Carryover Effects
    • Priors in Bayesian MMM
  • DATA MANAGEMENT
    • Data Upload & Format Requirements
    • Excel Template Guide
    • Data Quality Best Practices
    • Privacy & Security (On-Device Processing)
    • Data Preview & Validation
    • Subscription Limits & Variable Caps
  • VARIABLE ENGINEERING
    • Variable Workshop Overview
    • Transformation Types
    • Best Practices for Variable Creation
  • SATURATION CURVES
    • Curve Theory & When to Use
    • S-Shape vs Concave
    • Curve Formulas
    • Curve Testing Interface
    • Parameter Interpretation
    • Creating Curve Variables
  • Model Building
    • Model Library - Managing Models
    • Model Builder Interface
    • Variable Testing
    • Model Quality Guidelines
  • MODEL VALIDATION
    • Model Diagnostics Overview
    • Statistical Tests
    • Interpreting Test Results
    • Troubleshooting Failed Tests
  • DECOMPOSITION ANALYSIS
    • Contribution Groups Setup
    • Running Decomposition
    • Interpreting Results
    • Exporting Decomposition Data
  • DATA VISUALIZATION
    • Variable Charts Overview
    • Chart Types
    • Interactive Features
  • ADVANCED FEATURES
    • Bayesian Modeling
    • Acceleration Features
    • Performance Monitoring
    • Large Dataset Handling
  • EXPORTING & REPORTING
    • Excel Export Features
    • Model Export Structure
    • Sharing Results with Stakeholders
    • Model Reimport
  • ACCOUNT & SETTINGS
    • Subscription Plans & Limits
    • Account Management
    • Preference Settings
    • Affiliate Program
  • BEST PRACTICES
    • MMM Workflow Guide
    • Data Preparation Tips
    • Model Building Strategy
    • Common Pitfalls to Avoid
    • Performance Optimization
  • TROUBLESHOOTING & FAQ
    • Common Issues & Solutions
    • Error Messages Explained
    • Performance Tips
    • Getting Help
  • API REFERENCE
    • API Reference (Coming Soon)
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  1. TROUBLESHOOTING & FAQ

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